BRAND GUIDELINES

Osseric · Sales Intelligence Systems
COMPANY LOGO
LOGO VARIATIONS
Dark BG
Card BG
Elevated BG
DARK #0A0A0E
CARD #111116
ELEV #1A1A22
EXPANDED LOGO FAMILY
Expanded Neon Logo
Funnel Mark
EXPANDED · WORDMARK + FUNNEL
FUNNEL MARK
The Expanded mark pairs the wordmark with a neon funnel icon — use for hero sections, presentations, and premium collateral. The Funnel Mark can stand alone as a secondary icon for favicons, social avatars, or decorative accents.
LOGO CLEARSPACE
X X Clearspace
Maintain minimum clear space of X (height of the "O") on all sides.
BRAND PALETTE
Purple
#AA31FF
Cyan
#2FC6FF
Lavender
#D888F5
Hot Pink
#FF04F4
Elevated
#1A1A22
Midnight
#0A0A0E
TYPOGRAPHY
Aa
OSSERIC STENCIL
MEDIUM · LOGO ONLY
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0 1 2 3 4 5 6 7 8 9
Aa
GOOGLE SANS / INTER
REGULAR · 400 / 600 / 700
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0 1 2 3 4 5 6 7 8 9
ICONOGRAPHY STYLE
BUTTON STYLE
OSSERIC  ·  SALES INTELLIGENCE SYSTEMS
BRAND GUIDELINES V1.0 · 2026

Detailed Guidelines

Extended specifications and usage rules for the Osseric identity system.

Color Palette
Brand Colors

Two primary colors, a lavender highlight, a hot pink accent, and a dark neutral foundation.

Brand Gradient - 135 degrees
#AA31FF

Purple

RGB: 170, 49, 255
Primary
#2FC6FF

Cyan

RGB: 47, 198, 255
Primary
#D888F5

Lavender

RGB: 216, 136, 245
Highlight
#FF04F4

Hot Pink

RGB: 255, 4, 244
Accent

Neutral Palette

Background
#0A0A0E
Card
#111116
Elevated
#1A1A22
Secondary Text
#8E8EA0
Primary Text
#F0F0F5
Typography
Typeface & Scale

Google Sans / Inter for all communications. Osseric Stencil is reserved for the logotype and company name.

Logo Typeface
OSSERIC
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
Osseric Stencil Medium - reserved exclusively for the OSSERIC logotype and company name.
Primary Typeface
Aa
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
a b c d e f g h i j k l m n o p q r s t u v w x y z
0 1 2 3 4 5 6 7 8 9
Google Sans / Inter - headings, body text, UI labels, and all written communications.

Type Scale

H1 - 36pxSales Intelligence
H2 - 26pxAI-Powered Workflows
H3 - 18pxPractical methods for real teams
Body - 16pxStructured AI workflows that improve preparation, analysis, and decision-making.
Small - 14pxOsseric Sales Intelligence Systems delivers consulting and training.
Caption - 11pxBrand Guidelines - Version 1.0 - April 2026
Spacing & Sizing
Clear Space & Minimum Size

Consistent spacing ensures the logo retains its impact across all applications.

Clear Space

Clear space demo

Maintain minimum clear space equal to the height of the "O" character on all sides. No text, graphics, or borders should encroach on this zone.

Minimum Size

Min size demo

The primary logo should never appear smaller than 120px wide in digital or 1 inch in print. For smaller placements, use the circle mark alone.